Relationships Open the Door. Execution Delivers the Results.
Embedded Fractional CSO & B2B revenue leadership for like-minded founders and CEOs. 25+ years at Sony & Panasonic.

Embedded Fractional CSO & B2B revenue leadership for like-minded founders and CEOs. 25+ years at Sony & Panasonic.


I step in as your senior sales leader on a monthly retainer and own the revenue number alongside the CEO. I bring weekly pipeline discipline and commercial execution without full-time executive overhead.

30 years of trusted relationships across resellers, system integrators, distributors, and national online retailers. I help you open major accounts and drive real sell through.

We audit every existing account before adding headcount. I structure uncapped compensation plans, build clear KPI scorecards, and mentor your sales leaders one on one.

Your brand should open doors before your sales reps ever make a call. From commercial product launches and trade show execution at NAB Show NY to modernizing your B2B digital and LinkedIn authority, we align your entire go-to-market engine.
Partner directly with Johnny Kaloukian. Book a 30 minute strategy session or reach out directly to discuss Fractional CSO retainers, B2B channel expansion, and commercial sales execution.
Follow Johnny's daily executive perspective (@WhatJohnnyThinks) and connect directly on LinkedIn, Instagram, TikTok, YouTube, Facebook, or X (@JohnKaloukian).
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