Meet Johnny Kaloukian.

Founder, Yessayi Group, and Fractional Executive

I'm a Fractional Executive with 25+ years of B2B and commercial experience at Sony, Panasonic and Adorama. I'm also a regular guy who values family, early morning workouts, and real relationships.

Johnny Kaloukian at an outdoor event on a sunny day

At a glance

Fortune 500 and commercial leadership
Sales and marketing roles at Panasonic and Sony Electronics, up to Vice President, US Sales at Sony, then Senior Vice President of Sales and Marketing at Adorama.
The Connector and board governance
Independent Board Director, including the EPA Audio Visual board, and embedded Fractional Executive for owners, CEOs, founders and sales leaders.
Education
The Ohio State University (BA), Northwestern Kellogg, UCLA, University of Michigan
Leadership portfolio
  • Yessayi Group, LLC: Founder and Fractional Executive
  • JNK Blue Holdings, LLC: Co-Founder and Managing Partner
  • Next Level Sports Concierge: Founder and Athlete Mentor
Johnny Kaloukian standing on a busy trade show floor

Why they call me The Connector.

People across the industry call me The Connector. I earned it the old fashioned way: keeping my word, and returning the call when there was nothing in it for me.

I learned the business at Panasonic and Sony, in sales and marketing roles that grew into Vice President, US Sales. At Adorama in New York City, I led sales and marketing for Adorama Business Solutions, its B2B division. Today, through Yessayi Group, I work inside small and mid size B2B and commercial companies as their Fractional Executive.

I work alongside owners, CEOs, founders and sales leaders who value honesty, respect their people, and are ready to execute.

Anyone can write a playbook. A playbook can't walk the Javits floor, look a partner in the eye, or draw on years of trust when a deal stalls. That's what I bring.

Named for my father.

Yessayi Group is named for my late father, Yessayi Kaloukian, who passed away in 2014. He taught me that your reputation is everything and relationships outlast job titles. Our mark wears the colors of the Armenian flag in his honor.

Johnny Kaloukian lifting weights in the gym early in the morning

Up early. Every day.

Follow Johnny's daily executive perspective at @WhatJohnnyThinks and connect directly.

Partner directly with Johnny Kaloukian.

Book a 30 minute strategy session, or send a message to talk through the needs of your business.